10 questions with.. Victoria Watson
Hello #supergirls! Welcome back to our weekly series "10 questions with.." - talking to girls who are R.O.C.K.I.N.G. it!!
THIS WEEK WE ARE GOING TO GET TO CHAT WITH VICTORIA WATSON. VICTORIA IS A COMMUNICATIONS AND PERSONAL BRAND CONSULTANT AND MENTOR WORKING WITH FEMALE ENTREPRENEURS AND THE FOUNDER OF VJW COMMUNICATIONS. WE'RE HAPPY WE GOT TO CHAT TO HER!
10 QUESTIONS WITH..
Hello Victoria! So happy to get to chat to you. Would love to know more about you and your background! Have you always been living in London? If not, since when and what are your favourite parts about this city?
I am from the UK and my current location is London although I class myself as location independent because I can combine my work with travel which is my biggest passion. London is a great place to be if you run your own business as there are so many amazing resources to take advantage of from events and business groups and networking to the co-working scene which allows you to connect with likeminded women in business in inspiring settings. From a lifestyle point of view I love the culture of the city and there is always a new exhibition to see or restaurant to try.
What you do sounds exciting! Please tell us more.
I work with ambitious women who are either looking to set up their own business or are already on the entrepreneurial journey. I support them as a strategist and mentor through my one on one IGNITE and BRAND YOU sessions which are designed to achieve different things from defining your personal brand to showing you how to use PR in your business and develop a strong online presence for your business.
Interesting! How did you get to do this?
I did a degree in Fashion Marketing and then decided PR was where I wanted to focus my attention so I worked hard on doing lots of placements when I was at university in local agencies to build my experience and make myself as employable as possible. After I graduated I was fortunate to work to land a marketing manager role with an up and coming celebrity chef and I was involved in the early days of launching his career which included promoting his first cook book and restaurant. With my love of food and also travel I then went to work for a travel PR agency and was managing a number of accounts for some beautiful properties in the UK and Europe hosting press trips and working with media to secure some amazing coverage which to this day I am still proud of. Following this I went to work in house to head up the marketing for a luxury spa destination where I was part of the pre-opening team for the launch of a hotel at the resort. I won two marketing awards during my time there. I then decided that freelance life was for me and I started seeking out local startups in the bridal, food, event sectors to work with before I launched myself as a full time consultant and mentor.
What do you find the most exciting about your work?
The diversity of the projects and people I get to work with. Each brand is different and each person unique so creating ways to build their profiles and businesses is exciting to me. Seeing a client in the press still makes me smile as I know the impact it has on their business is immense.
What have been the biggest challenges you faced in career or life and what helped you overcome them?
Setting up your own business is challenging and unpredictable but on the flipside that is also rewarding because when you overcome a problem it gives you confidence. Life is full of challenges but it is how we deal with them that makes the biggest difference. I’m a big believer that without challenges we can’t grow. We need to come out of the other side of something tough to realise that we are more capable than we think of overcoming situations and tackling unexpected life events. One of my favourite sayings is “difficult roads often lead to beautiful destinations.”
What do you like to wear at work? Do you have any favourite pieces?
I am a denim girl through and through I love that jeans are so versatile and you can dress them up or down. My go to look would be a pair of dark indigo or black jeans teamed with a bold print blouse (love anything leopard) or a knit with fun details and some cool gold jewellery. My weakness is a great jacket either a leather biker or a boucle blazer from Zara. I am obsessed with boots and don’t even get me started on handbags… My favourite stores are The Kooples, Outnet, Sandro and Massimo Dutti.
What’s your off-duty style?
I love a cool sweatshirt especially the ones by London brand Hush which I’ll team with a denim mini and tights in the winter and probably a faux fur jacket or parka. Boots again or Nikes and a favourite cross body bag from Uterque.
What is your favourite Changing Factor bag?
The Alien is divine I would use the large style for day as I’m always carrying around my laptop. For evening I would use the clutch as it’s the perfect size and I love the chunky chain handles. Both in black because I only ever seem to buy black bags!
Now when it comes to having fun… what do you like to do in your free time?
I love to travel as much as possible it really is the one thing that makes me feel 100% me. I’m also really into food and cooking and love trying out new restaurants. I’m not obsessed with fitness but try and do yoga and pilates as often as I can or just go for a long walk. I also love dancing so will never say no to a night out. I always have a book on the go, usually something from a self-development coach and I also love reading fashion magazines and blogs from other women in business which I find really inspiring.
Share with us a favourite piece of advice, quote, or saying of any kind!
I think the power of positivity and working on mindset is really important. I am really into the theory of the laws of attraction and being mindful of the type of energy we put out there. I think the best piece of advice I can give is to just go for it and never let fear stop you from trying new things and stepping outside of your comfort zone as this is where the real magic happens.
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Until next time!